I am most useful when the stakes are real, the answer is not obvious, and a founder needs someone who understands both the operating problem and the person carrying it.
Positioning, go-to-market, pricing architecture, fundraising narrative, operating systems, hiring, and the founder decisions underneath all of it. I hold the commercial lens so technical founders do not have to.
Market story, partnerships, distribution, warehousing, and the operating setup that makes entry stick. I did it for my own company across six countries, and I have done it for Daan Tech and Sternboard since.
Where model capability turns into revenue: product decisions, deployment sequencing, pricing, and the workflows that actually change a P&L. Hands-on across eight-plus AI-native teams building on the OpenAI and Anthropic APIs.
A good fit. You are building something ambitious in the real world. You value speed and taste. You are open to direct feedback. You want a partner, not applause.
Not a fit. You need an outsourced operator, a pitch-deck polish, or someone to validate a decision you have already made.